Riyadh Air and IBM sign agreement to build AI-driven enterprise

Riyadh Air will integrate watsonx, IBM’s portfolio of AI products, and IBM Consulting AI solutions to establish an enterprise-wide AI capability to elevate Riyadh Air guest and employee experiences. 

Adam Boukadida, Riyadh Air Chief Financial Officer, and Mohamad Ali, SVP and Head of IBM, sign agreement. Image: Riyadh Air

As Riyadh Air prepares for its inaugural flights in late 2025, the new Saudi Arabian airline sets another key building block of its journey in redefining air travel as the world’s first digital native carrier.

Adam Boukadida, Riyadh Air chief financial officer, said: Riyadh Air is more than just an airline; it is a gateway to new opportunities for travellers from the Kingdom and beyond. As we move closer to our first flight later in 2025, our vision is to deliver a seamless, world-class travel experience by expanding our reach, pioneering innovations, and redefining industry standards. By deepening our collaboration with IBM, we are harnessing the power of AI, from intelligent customer interactions to optimised flight operations, to set a new benchmark for the future of aviation.”

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