EgyptAir scoops Amadeus award for eCommerce

Salah Kadri, EgyptAir’s E-Commerce Manager said: “We are honored to have achieved the world record in mobile booking, which is more than double the global rate of three per cent. This tremendous uptake of mobile booking on EgyptAir’s mobile portal reflects the customer-centric experience embedded in every single function featured on it. Link Development has built a seamless, personalized experience that is consistent and user-friendly, which led to high business conversion rates, more than double that of the industry”. The EgyptAir Mobile Portal provides travelers with a convenient and secure way to conduct their transactions.”
Rania el Daly, Link’s development manager said: “EgyptAir recognised the ever-increasing importance of e-commerce and has subsequently adopted a robust digital strategy that allows it to compete in this highly aggressive and dynamic industry. Through the Mobile Portal, EgyptAir now offers its products and services on additional digital touch points, such as mobile. The Amadeus Award reflects business results that were achieved through the functionality of the portal.”
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