Saudia promotes Riyadh Season with special flight

Saudia celebrated ‘Riyadh Season’ with a series of festival-themed surprises during a special flight from Paris to Riyadh on 8 February 2022.

The initiative came as part of the airline’s efforts to promote the popular cultural and entertainment event among guests arriving in the Kingdom.

Passengers found themselves on board a fully decorated aircraft featuring Riyadh Season's official colours on the plane's seats, safety instruction cards, and meal wrappers. Cabin crew members also wore brooches bearing the official logo of the festival.

Guests enjoyed a promotional video highlighting the main attractions of the cultural and entertainment event, which was shared on the aircraft’s inflight entertainment system. Passengers also received special branded gifts and free tickets for several of Riyadh Season 2021’s most prominent events, including Riyadh Boulevard..

 

 

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