SGS enjoying benefit of digital transformation with SAP award

SGS provides services to more than 700,000 flights a year (Image: SGS)

The Jeddah-based organisation has has won a MENA Quality Award, which recognises the region’s top digital transformation initiatives, from SAP, the German enterprise software giant.
SGS is engaged in providing ground-handling services to its customers from local and international airlines (regular and charter flights, private aviation and royal flights) at all the 27 airports in the Kingdom. The company’s 12,000 strong workforce services 99 airlines and some 700,000 flights a year.
It is a key element of the Saudi Vision 2030 to develop international business and tourism connections, underpinned by the aviation sector, which supports 594,000 jobs and USD 37 billion to GDP in the Kingdom, according to IATA.
SGS implemented the S/4HANA real-time business suite and SuccessFactors human experience management suite from SAP and now has access to customized airline invoices, integrated flight schedules to automate sales orders, as well as localized payroll solutions.
“The Saudi Ground Services Company  is asserting its market position within Saudi Arabia, in 2020 and beyond, through operational excellence capabilities,” said SGS' chief executive  Capt. Fahd Cynndy, (pictured right). “Technology is positioned as a core enabler moving forward our strategy, and SAP facilitated the transformation journey by automating human resources processes, flight data, sales orders, sourcing and contracting for over 200 tenders per year.”

According to SAP, is also embracing its customer centric approach through augmented reality and mobility solutions, on-flight live services, strategic sourcing, automated financial postings, and predictive analytics.
“Saudi Arabia’s aviation sector is evolving with traveller demands, technology advancements, and global growth,” said Taha AlMadani, Head of customer office, SAP Middle East North. “Saudi Ground Services shows how aviation players can digitally transform into intelligent enterprises to provide innovative aviation services to employees and customers.”
 

Capt. Fahd Cynndy, (Image: SGS)