IATA: Passenger demand growth accelerates to 10% in January

IATA has released data for January 2025 global passenger demand with Willie Walsh, IATA’s director general, saying it is important for regulators to understand the majority of travellers do not want to pay automatically for services they don’t need.

Image; IATA

“The strong growth in demand aligns with the results of our latest passenger survey (November 2024) in which 94% of travellers indicted that they planned to travel as much or more in the coming 12 months than they did in the past year. Airlines are doing a good job of accommodating growing demand amid fleet and infrastructure constraints with satisfaction levels above 95%, and nearly 80% of travellers agreeing that air travel is good value for money. Choice is an important component of this satisfaction. Some 70% prefer to pay the lowest fare and customise the additional services they need.” said Walsh.

African airlines saw a 14.9% year-on-year increase in demand. Capacity was up 11.2% year-on-year. The load factor rose to 75.9% (+2.4 ppt compared to January 2024).

Other regional international markets

Middle Eastern carriers saw an 9.6% year-on-year increase in demand. Capacity increased 4.4% year-on-year and the load factor was 83.8% (+4.0 ppt compared to January 2024). Results in this region have been underpinned by a gradual return of traffic in Israel, and strong performance of the Gulf carriers.

Asia-Pacific airlines achieved a 21.8% year-on-year increase in demand. Capacity increased 16.5% year-on-year and the load factor was 86.7% (+3.8 ppt compared to January 2024). Traffic from Northeast Asia was particularly strong.

European carriers had an 8.6% year-on-year increase in demand. Capacity increased 6.2% year-on-year, and the load factor was 79.2% (+1.8 ppt compared to January 2024).

North American carriers saw a 3.8% year-on-year increase in demand. Capacity increased 0.6% year-on-year, and the load factor was 81.8% (+2.6 ppt compared to January 2024).

Latin American airlines saw an 12.9% year-on-year increase in demand. Capacity climbed 15.5% year-on-year. The load factor was 84.3% (-1.9 ppt compared to January 2024).